Fernanda Sobreira

Fernanda Sobreira

Demand Generation and Growth Marketing

I’m a marketing leader specializing in demand gen, sales enablement, and marketing automation.

Throughout my career, I’ve had the opportunity to lead demand generation at several tech organizations, including driving global go-to-market strategies for new solutions and markets. I excel in driving results through educational, lead generation, and nurturing campaigns, as well as optimizing tech stacks and enabling sales teams.

About Me

  • Growth Strategy

    I work with teams to create integrated growth strategies aligned with business and revenue goals.

  • Campaign Management

    Sit back, and relax. I will take your strategy and project manage campaign execution from start to finish, sharing results and insights.

  • Marketing Training

    Get your team trained in marketing skills such as growth methodology, integrated campaign strategy, and marketing technology.

  • Early Career Coaching

    I provide guidance to early career marketers to help them navigate the ins and outs of corporate life.

  • We collaborated on many go-to-market launches and I witnessed her incredible Demand Gen skills first-hand. In addition to her drive, dedication and hard work ethic, her ability to think strategically, build relationships and oversee teams make her an invaluable addition to any team.

  • As an experienced Demand Generation leader, she deeply understands her audience through thoughtful personas, user journeys, and meaningful interactions to guide prospects through the funnel. I counted on her deep knowledge for building integrated marketing campaigns, creative methods for enabling the business development team, and passion for collaborating with subject matter experts.

  • Fernanda is the type of marketer who knows how to balance planning and execution, always with an eye towards analytics and never losing her sense of humour. It was a delight working with her!

Get in touch

Want to talk about a project or work opportunity?

Connect with me on LinkedIn and let’s chat!